We talk about trends in order to determine the design choices that are out ahead of the pack, setting the direction in terms of expression and consumption. We need to analyze what forces are driving users as they decide where and how they will experience the consumption of services.
The trend in uniforms for hotels, restaurants, casinos and airlines is toward personalization through a visual interplay that expresses identity by using prints and colors that reflect the brand and silhouettes that respond to customer needs. Together, they reinforce values and functionality, infusing uniforms with the personality of each brand.
Designs include dynamic garments using fabrics that allow for movement without sacrificing elegance and color. Moving away from traditional silhouettes, the folds and seams of garments have been transformed, giving them a more fluid feel. They combine casualness with elegance and sophistication, using textiles and fabrics that are flexible, but strong and durable, thereby making the brand a showcase for design.
Another trend is the commitment to sustainability. This trend embraces new technologies and environmental awareness to design and create uniforms using fabrics made from polyester chips recycled from PET bottles, reinforcing brands’ commitment to environmental and social care and sustainability.
We should think about how to tailor each design to its specific industry, because, as the Lady And Butler brand states, “The uniform is an essential part of the brand experience.”
We can also consider bolder design ideas based on collaboration that can enhance the overall experience, such as when the Hard Rock Hotel in London partnered with Grescham Blake to design the hotel’s new uniform collection.
Every detail matters to the end user experiencing the uniform. That’s why Lafayette is a benchmark for trends in fabrics for uniforms, creating weaves, prints, and silhouettes that meet the needs of each brand.
And that enhance the experience of both the wearer and the consumer who visits hotels, restaurants, casinos, and airlines and experiences the brand through uniforms made with fabrics and designs that break the mold.